— LOS ANGELES & BEYO · CREATIVE STUDIO
BLISS
HOUSE
Short-form shows, series, and IP built for brands actively spending on content and not seeing the ROI.
We turn content from an expense into brand equity.
— THE PROBLEM / 01
CONTENT
ISN’T
WORKING.
The gap isn't in the budget. It's the model.
We're built for culture brands, fintech, sports, and food.
If that's you: keep reading.
You're posting. Your team is working. The calendar's full.
And engagement is still flat.
Every campaign starts from zero. Nothing you built last quarter is still working for you now. The algorithm keeps changing faster than the team can adapt.
Without owned IP, every post disappears into the noise. The brands that win in the long term aren't spending more; they're building something people belong to.
— THE APPROACH / 02
Human Truth
We start with a human truth your brand is uniquely positioned to own. The cultural territory no one else can credibly take.
Repeatable Format
A repeatable show or format your audience returns to. Tailored to your brand. Designed to run season after season, not flame out after launch.
Fandom
Not just reach, but belonging. Audiences who come back, bring friends, and build an identity around what you make.
WE
BUILD IP.
NOT JUST
CONTENT.
FLAT
The 30-Minute Assessment
Bring one stuck brand question. Leave with one clear next move.
Free · No prep · No pitch
Send your question prior to the call
Most studios build for the algorithm.
We build assets your brand owns.
— THE WORK / 03
THE WORK
BEHIND THE
STUDIO.
15+ years across brands, studios, and platforms. This work shaped how we think about short-form IP and what it takes to build a world your audience wants to live in.
THE WORK
BUILDING BLISS
Behind the scenes of Bliss House's own IP, built in public.Not a show about content strategy. A show that IS the strategy. Watch a studio build its own IP from scratch: format, audience, and all. New episodes on Instagram
Watch the build →
— SERVICES / 04
LET’S WORK
TOGETHER.
Built for brands spending $50K or more on content annually and struggling to show what it’s built.
Three starting packages, each with a fixed scope. Most clients move through them in order: Audit, Strategy, then Development, because each builds on the last.
For brands ready to produce, see larger-scope work below.
DISCOVERY
The Audit
$4,500
The audit. We find the opportunity your content hasn't found yet.
What you walk away with
- A full audit of your content performance, brand voice, and competitive landscape
- The specific territory your brand can credibly own
- A clear read on whether you have an IP problem, an execution problem, or both
Full engagement includes
External content audit across 3 platforms, up to 4 internal stakeholder interviews, a written findings deck, and a 90-minute live debrief with your team.
For brand directors who know something's off but can't yet name it.
Start with thisDIRECTION
The Strategy
$8,500
We build the strategy — the territory, the audience, and the shape of what you should be making and why.
What you walk away with
- A strategic direction built around your brand's white space
- A measurement framework to evaluate what's worth building
- A recorded presentation your team can align around
Full engagement includes
3 data-backed IP show concepts your brand owns, a measurement framework per concept, a 60-minute live strategy presentation, and a full recording your team can align around.
For brands ready to move from audit to strategy.
Start with thisPLAYBOOK
The Development
$15,000+
We develop the strategy into real show concepts — fully built out, ready to produce.
What you walk away with
- Fully developed show formats, ready to produce
- A 90-day execution plan
- Production templates and sample scripts your team can run immediately
Full engagement includes
3 IP concepts with full format documentation, a 90-day content plan, production templates and sample scripts, a custom KPI dashboard, and a 30-day check-in after delivery.
For brands ready to leave with a complete system they can run.
Start with thisBeyond the packages / 05
PRODUCTION
We shoot it and edit it. For brands ready for ongoing studio partnerships and production services. Scoped in conversation, because every shoot is different.
Let's talk— HOW IT WORKS / 05
SIMPLE FROM
DAY ONE.
No pitch decks or discovery calls that go nowhere. You get a focused read on your brand and what it actually needs.
Tell us what you're working on in a few sentences. No deck required, no brief needed - just what's on your mind.
01
Submit the form
02
We review within 48 hours
Our team reviews your submission and confirms fit before anything moves forward.
03
Book a 45-minute fit call
No prep required on your end. Just bring what's on your mind. We'll do the work.
You'll leave with a recommended package and a clear path forward — or an honest read that we're not the right fit.
04
Leave with a clear next step
— THE TRACK RECORD / 06
OLU OBAFEMI
Founder & Creative Lead · Bliss House Studio“I’ve spent years building brand IP and leading branded entertainment, shaping content for some of the world's most recognizable brands. The gap I kept seeing: brands didn't know how to think like creators, and creators didn't know how to think like brands. Both sides were leaving real value on the floor.
I started Bliss House to close that gap; to build IP brands can own, that performs the way creator content does. Bliss House isn't here to sell you another campaign. We exist to turn your content from an expense into an asset your brand owns.”
CLIENTS
OLU HAS BUILT BRAND & CREATOR IP FOR NIKE
FAZE
XFINITY
DOORDASH
MOUNTAIN DEW
NIKE FAZE GOOGLE XFINITY DOORDASH MOUNTAIN DEW
— GET STARTED / 07
TELL US WHAT KEEPS
YOU UP AT
NIGHT.
We’ll tell you if we can help.